marketing manager

Overview

Who you'll be working for

What requirements you'll need to be eligible

• Bachelor's/Professional Degree in Business Management, Marketing, Communication, or a related field.
• Minimum of 5 years of marketing experience within multinational FMCG companies. Experience in beauty and cosmetics.
• Required languages: English & Bahasa Malaysia.
• Proficiency in computer skills, MS Office, and social media platforms.
• A team player with a pleasant personality and strong interpersonal and communication skills to establish good working relationships with internal and external parties.
• Ability to thrive in a team environment while also having the capability to work independently.
• Highly motivated, organized, and capable of prioritizing multiple tasks in a challenging and fast-paced working environment.
• Experience with website and social media content updates and content writing is an added advantage.
• Creativity and commercial awareness, especially in the beauty, cosmetics, and personal care industries, both online and offline.

What you'll be doing on the job

• Develop, organize, and execute marketing campaigns for the assigned brand in line with brand marketing objectives and goals.
• Propose marketing strategies, integrating the marketing mix (product, pricing, positioning, and promotion) to achieve the business plan.
• Collaborate with designers, suppliers, and production teams to plan and produce marketing materials, including photos and videos.
• Plan and execute digital marketing campaigns, primarily on social media platforms.
• Manage multiple social media accounts, plan social media posts, and demonstrate proficiency in copywriting.
• Ensure visual merchandising in retail stores aligns with the brand's primary and secondary focus.
• Establish and maintain close relationships with associates such as principals, media, key opinion leaders (KOL), and the public.
• Monitor, measure, and report the performance of all campaigns, assessing them against goals (ROI and KPIs).
• Manage the budget and make investment decisions within the allocated budget.
• Collaborate closely with the Sales Team to develop Sales & Marketing Funnels.
• Conduct competitive research and market analysis to identify the target audience.
• Assist in the development of new/existing products and markets to contribute to the achievement of business and marketing objectives.
• Undertake any ad-hoc assignments as and when required.

Consultant Contact