digital communications, assistant manager (luxury retail)

Overview

Who you'll be working for

What requirements you'll need to be eligible

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• At least 5 years of experience in digital marketing, social media management, or communications within the luxury retail or premium lifestyle sector.
• Proficiency in social media management tools, Google Analytics, SEO, CMS (e.g., WordPress), and digital advertising platforms.
• Strong copywriting, content creation, and visual storytelling abilities tailored to luxury audiences.
• Ability to interpret digital data and transform insights into actionable strategies.
• Excellent communication, teamwork, and project management skills. Detail-oriented with a passion for luxury branding and digital innovation.
• Singaporeans only.

What you'll be doing on the job

Digital Content & Social Media Management

• Develop and execute social media strategies to enhance brand awareness and audience engagement.
• Create, curate, and manage high-quality digital content across social media platforms, ensuring consistency with the brand’s luxury positioning.
• Monitor and analyze social media trends, audience insights, and competitor activities to optimize content strategy.
• Collaborate with creative teams and external agencies to develop visual and written assets for digital channels.

Digital Campaign Execution

• Assist in planning, implementing, and monitoring digital marketing campaigns, including paid social, email marketing, and display advertising.
• Work closely with internal teams and external partners to ensure seamless campaign execution and brand consistency.
• Measure and report on campaign performance using analytics tools, providing insights and recommendations for continuous improvement.

Website & E-Commerce Support

• Manage website content updates to ensure an engaging and seamless user experience.
• Support e-commerce initiatives by coordinating online product launches, promotional campaigns, and content optimization.
• Assist in SEO and website traffic analysis to enhance digital visibility and conversion rates.

R Collaboration

• Identify and engage with key influencers, brand ambassadors, and media outlets to enhance brand reach.
• Support digital PR initiatives, including collaborations, partnerships, and event promotions.
• Track and evaluate influencer and PR campaign effectiveness.

Performance Analysis & Reporting

• Utilize analytics tools to monitor and evaluate the effectiveness of digital communications efforts.
• Provide regular reports with key insights, performance metrics, and recommendations for optimization.
• Stay updated on digital marketing trends and emerging technologies to drive innovation within the brand’s digital strategy.

Consultant Contact