关于这个职位
Lead the planning, implementation, and oversight of overall marketing and casual leasing activities of Mall, as well as secure sponsorships and identify opportunities for unique activations and publicity at the mall.
Contribute to group marketing team in delivering portfolio-wide integrated marketing and digital campaigns to ensure KPIs are met and a unified shopping experience is achieved.
Engage and collaborate with tenants from time to time, to promote their products through portfolio-wide initiatives that enhance sales performance and elevate shopper experience.
Conduct post- campaign or event reviews to assess the effectiveness of the promotions / events in terms of shopper traffic and campaign GTO and prepare monthly reports for internal analysis.
Develop engaging marketing strategies that foster stronger connections with communities across the portfolio.
Monitor competitor landscape, analyse market trends, and identify opportunities to drive sales and footfall
我们希望你具备
- Degree in Mass Communications, Marketing, or a related field
- Minimum 5 years’ relevant experience in retail / hospitality industry
- Good interpersonal skills and excellent in stakeholder relationship management
- Excellent written and verbal communications skills
- Computer literate with strong proficiency in Microsoft Word, Excel & PowerPoint
- Fast and independent with strong organizational skills
- Meticulous, self-motivated, able to multi-task and work under pressure
- Results-oriented and able to meet tight deadlines.